Louis Vuitton to Launch New Fragrance Line

Louis Vuitton to Launch New Fragrance Line

Iconic French fashion house Louis Vuitton is to launch its first fragrance line for almost a century, it has confirmed.

Les Parfums Louis Vuitton will be concocted on the grounds of the Grasse perfume factory in France, with the brand having already appointed perfumer Jacques Cavallier Belletrud to oversee the project.

The line is expected to feature notes of natural leather as found in the handles and straps of the brand’s trunks and bags, with aromas of flowers sourced from China including osmanthus, magnolia and jasmine sambac. Read more...

Source: superyachts.com

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