Sir Martin Sorrell, WPP CEO is a big-earner. (Image credit: WPA Pool/Getty Images)

The 16 richest people in advertising, ranked by income

Global ad spend growth may have slowed slightly in 2015, but top advertising agency executives' compensation packages remained high.

This year's ranking of the richest people in advertising, according to their annual take-home, sees most of the same familiar faces from last year.

However, there are a couple of notable exceptions: The only female in last year's list, MDC Partner Network CEO Lori Senecal, just missed the cut this year as her $1.9 million compensation was outside of our $2 million threshold. And MDC Partners' former CEO Miles Nadal only received $1.9 million from the company in 2015 (he took home a massive $14.7 million the year before).

Methodology: Our ranking looked at annual reports and SEC filings, taking account of total annual 2015 compensation, including salary, stock awards, option awards, and other incentives. That's an obvious flaw because a lot of people on this list hold a lot of their net worth in stock they have accumulated over previous years, and through other assets and investments.

This list is by no means extensive: We chose to look at public companies only. We also only looked at pure-play advertising agencies: Otherwise advertising execs at tech companies like Google and Facebook, or brand marketers would surely make the list too. Our rankings also begin with those who earn $2 million and above (there are plenty of execs in advertising who earn around $1 million.)

16. Alfonso Rodés Vilà, deputy CEO of Havas and CEO of Havas Media Group

16. Alfonso Rodés Vilà, deputy CEO of Havas and CEO of Havas Media Group

Havas

Compensation: $2,277,474

Notes: Rodés Vilà's compensation was down 19% year-on-year, but it was still almost double that of Havas CEO Yannick Bolloré's $1.2 million package.

 

15. Andrew Bonzani, IPG general counsel and secretary

15. Andrew Bonzani, IPG general counsel and secretary

Interpublic

Compensation: $2,411,663

Notes: In 2014, Bonzani's pay rose 51% year-on-year. This year, he received a more modest bump of 5% on the previous year.

14. Mark Read, global chief executive at Wunderman and CEO of WPP Digital

14. Mark Read, global chief executive at Wunderman and CEO of WPP Digital

YouTube

Compensation: $2.8 million (£2,219,000)

Notes: Read's total compensation was down 35% on the previous year. In February 2015 he stepped down from the WPP board to focus on his "increased executive responsibilities" at digital ad agency Wunderman, when he moved from the global chairman to the CEO position.

13. Maurice Lévy, Publicis Groupe CEO

13. Maurice Lévy, Publicis Groupe CEO

Monica Schipper/Getty Images

Compensation: $2.99 million (€2,833,333)

Notes: From 2012, none of Lévy's annual compensation has been fixed, instead it is based on whether he meets financial and non-financial targets set the previous year.

This year's take-home was down on the $4.97 million he received the previous year. Lévy described 2015 as a "particularly busy year," having closed its $3.7 billion acquisition of digital marketing company Sapient and restructuring the business into four divisions.

Lévy will announce his replacement as Publicis Groupe CEO in early 2017.

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Source: uk.businessinsider.com